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Put your Business CENTRE STAGE

Let Canada’s largest theatre complex introduce your business to our loyal and dedicated Patrons in Canada’s Citadel Theatre Playbills. Reach Edmonton’s most desirable decision makers in a quality, well-read publication. Where else can you target lifestyles enjoyed by the arts?

These playbills are your best advertising option.

Well over 100,000 of Edmonton’s most desirable consumers attend Citadel Theatre productions each year.

  • 88% with post-secondary education
  • 42% are professional or in managerial positions
  • 73% with incomes of $50,000+
  • 46% with incomes of $80,000+
  • 71% are 45+ years of age
  • 29% are 18-44 years of age

Target the population of Metro Edmonton who "go out" for their entertainment, who enjoy the finer things in life — luxury automobiles, furnishings, electronics, dining out and other leisure activities.

When you purchase a full page advertisement for the entire season, you will have the opportunity to display and profile your product* in the Citadel Theatre Lobby for a one-month period.
*Some restrictions apply.
The advertiser will be responsible for the security of their display and/or product and will provide all insurance coverage.
The Citadel Theatre reserves the right to restrict certain dates, periods of time and display location.

“Having a vehicle on display in the theatre atrium provides great additional exposure for our Lexus products and we are constantly told by our clients, ‘I saw this car on display in the Citadel.’ ”
-Bruce Kirkland, Lexus of Edmonton 		Lexus

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DEADLINES

 

ISSUE

BOOKING

MATERIAL
  Full Season Aug. 29/08 Sept. 5/08

1

 Pride and Prejudice Aug. 29/08 Sept. 5/08

2

 Billy Twinkle Sept. 26/08 Oct. 3/08

3

 The Blonde, The Brunette
and The Vengeful Redhead 		Oct. 24/08 Oct. 31/08

4

 A Christmas Carol Nov. 6/08 Nov. 13/08

5

 Scorched Dec. 12/08 Dec. 19/08

6

 Three Mo’ Tenors Jan. 2/09 Jan. 9/09

7

 Julius Caesar Jan. 29/09 Feb. 5/09

8

 Doubt, A Parable Feb. 13/09 Feb. 20/09

9

 Extinction Song Mar. 6/09 Mar. 13/09

10

 The Wizard of Oz Mar. 25/09 April 1/09

Advertising RATES

Position

1X

3X

5X

10X
Outside Back Cover $1,500 $1,425 $1,350 $1,275
Inside Covers $1,400 $1,330 $1,260 $1,190
Full Page $1,300 $1,235 $1,170 $1,105
1/2 Page $725 $690 $650 $615
1/3 Page $495 $470 $445 $420
1/4 Page $395 $375 $355 $335

Take advantage of our easy Payment Installment Plan

For special productions (A Christmas Carol and The Wizard of Oz), these productions will count as multiple insertions, recognizing that 15,000 copies of the Playbill will be produced for A Christmas Carol and 25,000 copies of the Playbill will be produced for The Wizard of Oz.

Your advertisement will be seen by Citadel patrons for an average run of 3 – 4 weeks for each edition, with seven performances per week.

Specifications

  • An electronic file in Macintosh format is required for supplied ads.
  • A hard copy proof must accompany the ad, or a PDF file for on-screen viewing.
  • Software: QuarkXpress, Adobe Illustrator and Adobe Photoshop
  • Please include all fonts used.
  • Press-ready PDFs are also accepted.
  • Ads can be sent on CD, or via email.
  • Full design and production services are available.
  • All advertisements must be acceptable in content and design, at the publisher’s discretion.
  • Printed sheetfed, high quality gloss stock, four colour process.

Please call Christine at (780) 702-0136 if you require FTP information or have further questions.

Please email artwork to christine@suggitt.com.

For advertising exposure please contact Barry Powis directly:
Bus: (780) 489-3312
Cell: (780) 906-8846
Email: in_barry@telus.net
   
Playhouse Publications Ltd. The Citadel Playbill is published by Playhouse Publications Ltd.
950 Bell Tower
10104 – 103 Ave.
Edmonton, AB  T5J 0H8
Ph: (780) 423-5834
Fax: (780) 413-6185
Email: playhouse@suggitt.com

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